Milling

There will be 10 billion people globally in 2050, requiring 50 to 70% more food. Currently, the primary protein source today is animal protein. Over 90% of all animal feed is soybeans.

To meet this demand, we need to increase soybean cultivation by 70% to 90%, which is impossible as there is insufficient arable land.

Alternative protein sources are needed. Alternatives include insect protein, lab meat, or indoor farming, but even combined, these options will fail to meet increasing demand.

Industrial soybean production dramatically impacts the planet, equal to meat. Moreover, excess consumption of soybeans is detrimental to human health. Also, more than 90% of soybeans are GMO modified.

Watson And Fine offers the solutions to meet the multiple challenges of our global food and protein supply system.

Through gaining experience in various economic periods, our team are able to identify the best opportunities whether we are in good times or bad times. Good times provide growth in our portfolio and bad times, despite the potential negative effects, can provide opportunities.

We see ourselves as a forward looking group of passionate property professionals with the relevant experience to match.

Our team

how can we help you?

Contact us at the Watson & Fine office nearest to you or submit a business inquiry online.