There will be 10 billion people globally in 2050, requiring 50 to 70% more food. Currently, the primary protein source today is animal protein. Over 90% of all animal feed is soybeans.
To meet this demand, we need to increase soybean cultivation by 70% to 90%, which is impossible as there is insufficient arable land.
Alternative protein sources are needed. Alternatives include insect protein, lab meat, or indoor farming, but even combined, these options will fail to meet increasing demand.
Industrial soybean production dramatically impacts the planet, equal to meat. Moreover, excess consumption of soybeans is detrimental to human health. Also, more than 90% of soybeans are GMO modified.
Watson And Fine offers the solutions to meet the multiple challenges of our global food and protein supply system.
Through gaining experience in various economic periods, our team are able to identify the best opportunities whether we are in good times or bad times. Good times provide growth in our portfolio and bad times, despite the potential negative effects, can provide opportunities.
We see ourselves as a forward looking group of passionate property professionals with the relevant experience to match.
Our team
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Peter Watson
CEOFounder and CEO of Watson & Fine, he combines his African heritage, farming background and global...
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Martin Roche
Managing DirectorMartin has over 30 years experience globally developing start-ups and growing businesses in the...
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Marion Moore
Chief Administration OfficerA qualified accountant, with extensive business development experience in her homeland of Africa,...
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Farah London
International Business DevelopmentA global network expert and regular conference speaker, facilitating trade and investment worldwide...
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Steven Clarke
CTOA qualified engineer with a career providing solutions to various national security agencies. In...
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Brent Proctor
Health and safetyHe has helped Business WordPress Theme reach new heights and enter new markets. His skills of understanding...
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Frank Boorman
Zimbabwe Agri ManagerHe is an accomplished business developer. His skills at creating relationships with clients are...
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Rasheed Sarpong
Head of LegalTax laws and regulations are some of the most complicated and infuriating parts of the financial...
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